Miscommunication

Deborah Tannen once said, â€Å"Conversation between women and men is cross-cultural communication.† By this, she is trying to explain that both men and women speak in different manners. The same exact thing applies to age, ethnicity, gender, race, geography, subculture, language, and occupation. The way one perceives their words is distinguished by their past along with various other reasoning’s. It’s also part of our human nature to adapt to certain communication styles based on the ways we were brought up as children and the environments we stayed in throughout life. Beside communication, miscommunication also occurs with these differences in language. There are multiple things that can be misconstrued from daily conversations between people. One of the reasons this occurs is something as simple as slang. Certain words that can be completely harmless to some teenage subcultures can be a complete insult to someone of an older age. Diverse cultures also speak another way and have different ways of showing emotions, which also leads to miscommunications. One race that demonstrates that fact is Italians; they have the predisposition to raise their voice unknowingly even when only slightly agitated, leading a person to believe that they are truthfully irate. Social class is one more problem with miscommunications. Upper class citizens typically have the inclination to think as if they are speaking at a more knowledgeable level than possibly someone of a very low class who has not had as much education as the opposite. For that reason, occasionally the â€Å"lower class† individual feels as if the upper class citizen is acting as a superior in life to them, while making the â€Å"lower class† individual feel lesser than an equal. With that being said, miscommunications happen on a daily basis. It is a worldwide problem that affects millions of people, and is extremely common. Within time, with more research, and with more observation, we can learn more about the ways words can be misleading and work towards broadening the way we speak to others.

Holland: Personality Types

John Holland's Personality-Type Theory John Holland's model holds that different personality types are best suited to different careers. He proposed six basic personality types and then identified careers they were best suited to enter. Holland's model is a modern trait-factor theory that has been very influential in vocational counseling. It is employed by popular interest inventories such as the Self-Directed Search, Vocational Preference Inventory, and Strong Interest Inventory. Personality Types:Holland's six personality types are arranged along a hexagonal model with opposite work environments across from one another on the hexagon and more closely related work environments next to one another. The Realistic type contrasts most sharply with the Social type, the Investigative with the Enterprising, and the Conventional with the Artistic. |   |Realistic |  |  |Investigative |   | |Conventional |   |  |  |   |Artistic | |   |Enterprising |  |  |Social |   |R ealistic These individuals deal best with an environment that is objective and physical. They like stereotypical masculine, outside and hands-on activities. They are most comfortable in work environments dealing with machines, equipment, tools, nature, athletics and crafts. They tend to dislike Social occupations. Investigative These individuals deal best with an environment that is intellectual. They enjoy working with ideas, words or symbols.They prefer scientific and theoretical pursuits that can largely be pursued through their individual effort. They tend to dislike Enterprising occupations. Social These individuals deal best with an environment that involves working with people in some helping, teaching, or serving capacity. They enjoy social interaction and being around others. They tend to dislike Realistic occupations. Conventional These individuals deal best with an environment that is concrete and predictable.They enjoy structure and routine, and often like office practic es and computational work. They tend to dislike Artistic occupations. Enterprising These individuals deal best with an environment that is adventurous, energizing and challenging. They are extroverted and enjoy power, dominance, and persuasive communication. Business and supervisory occupations are chosen, and they tend to dislike Realistic occupations. Artistic These individuals deal best with an environment that allows for creative self-expression.They like music, drama, literature, fine arts, and other self-expressive activities. They tend to dislike Conventional occupations. The Holland Hexagon |Careers and Six Basic Types | |John Holland, a career specialist, developed a theory that people and careers can be characterized by six basic â€Å"types†. These | |†types†, or Holland Codes, are commonly referred to as RIASEC to reflect the first letter in each of the themes. |   | |R for Realistic | |S for Social | | | |I for Investigative | |E for Enterprisin g | | | |A for Artistic | |C for Conventional | | | | | |Your Holland theme code will generally consist of three letters that correspond to your first, second, and third strongest | |preferences or interests. |   | |The following table describes people and work environments according to Holland's theory of Careers and Basic types: | |PEOPLE AND THEIR WORK ENVIRONMENTS* | |(based on John Holland's Career Theory) | | | |Types | |People | |Work Environments | | | | | |Realistic | | | |Strong mechanical, psychomotor, and athletic abilities; honest; loyal; like the outdoors; prefer working with machines, tools, | |plants, and animals. |   | | | |Structured; clear goals and lines of authority; work with hands, machines, or tools; casual dress; focus on tangible results; | |engineering, military, skilled trades | | | |Investigative | |Strong problem solving and analytical skills; mathematically inclined; like to observe, learn, and evaluate; prefer working | |alone; reserv ed; idea generators | |Nonstructured; research oriented; intellectual; discover, collect, and analyze ideas/data; science, math, medicine, and computer| |related; labs, universities, high tech, hospitals. | | | | |Artistic | | | |Creative; complex; emotional; intuitive; idealistic; flair for communicating ideas; prefer working independently; like to sing; | |write, act, paint, think creatively | | | |Nonstructured; creative; flexible; rewards unconventional and aesthetic values; creation of products and ideas; arts | |organizations, films/TV, publishing, advertising, museums, theater, galleries | | | | | |Social | | | |Friendly; outgoing; find fulfillment in helping others; strong verbal and personal skills; teaching abilities; impulsive | | | |Harmonious; congenial; work on people-related problems/issues; inform train, develop, cure, or enlighten others; team oriented; | |human resources; training, education, social service, hospitality, health care, nonprofit | | | | | |Enterprising | | | |Confident; assertive; sociable; speaking and leadership abilities; like to use influence; strong interpersonal skills; status | |conscious | | | |True business environment; results oriented; driven; high-quality service and product orientation; entrepreneurial; high | |prestige; power focused; sales, management, politics, finance, retail, leadership | | | | |Conventional | | | | | | | | | | | | | |Dependable; disciplined; precise; persistent orderly; efficient; practical; detail oriented; clerical and numerical abilities | |   | | | |Orderly; clear rules and policies; systematized manipulation and organization of data; control and handling of money; high | |income potential; accounting, business, finance, administration | | | | |*   From: Real People Real Jobs, by David H. Montross, Zandy B. Leibowitz, and Christopher J. Shinkman | |   | |One way to identify and probe your career type is illustrated with a hexagon. A hexagon can be used to re present the | |similarities and differences of characteristics among people, among jobs, and between people and jobs. | |Most people’s interests combine several types to some degree. The six types can be arranged around a hexagon. Types that are | |next to one another on the hexagon are most closely related.Types that are opposite one another on the hexagon are the most | |dissimilar. For example, the Realistic and Investigative types are similar, while the Realistic and Social types are often | |dissimilar. | |   | | | | | |Learning what your type is and how the types are related to each other is important to your successful career decision-making | |process. | |d | | |

Natural sciences Essay

Knowledge involves acquaintance with truth, principles or facts as with a certain subject or a branch of learning. People have various perceptive of knowledge. There are those who belief that knowledge is found in many forms which must be proven with evidence. It is possible to doubt everything that exist because it is a misconception or it may be seen as an illusion. Doubt is important in knowledge because learning through from the senses or through the senses can be deceptive. For example, senses can deceive because one may smell something sweet and senses deceive that it is going to have sweet taste. However, this is wrong because not everything that smells sweet taste sweet. Dreams are also deceptive as they are just false delusions because occasionally when one is asleep one is deceived by the illusions in dreams. These are just ways that knowledge through the senses can deceive. Therefore, it becomes necessary to doubt everything so that one can get the true knowledge. So as the proverb hold doubt is key to knowledge. Knowledge creates doubt and doubt pave way for gaining more knowledge. If its is not for doubt then there would be no knowledge or the knowledge that would be available would be one that is not complete knowledge (Urdahl, pg 27-29). In natural sciences, scientists have a lot of experience with doubt and uncertainty. This is experience that is very necessary in gaining knowledge in natural sciences. When one does not know the answer to a problem then this can be termed as ignorance. Then one has a hunch as to what the results are, for example, of an experiment, then it means that one has uncertainty. When one is darned sure of what the result would be then it means that one has some doubt. Therefore, it is paramount important that in order to have progress it is important to recognize the ignorance we have in natural sciences and leave room for doubt. This is because scientific knowledge is a body of statements, which have varying degrees of certainty. The degrees vary from being unsure, nearly sure and none absolutely certain. Doubt is a good thing in natural science because if one knows the answer or thinks that one knows the answer then it becomes easy to fail to seek more knowledge about that particular subject. Doubt helps to come out of that emotional attachment that people have in certain beliefs or from the theory of determinism. Example of areas where doubt has assisted in gaining and verifying knowledge is in the assumptions in relativity that inertial mass and gravitational mass are equal. In order to show that they are not the model has to be revised. Scientists have engaged in refining their ability to measure the two. It is the doubt that has developed in this area that has made the scientist revise this model until they have realized that inertial mass and gravitational mass are different at finer degrees. Therefore, they doubt has made it known that the two are not equivalent as has been held in the past. In this case, it is not that the same experiment is repeated but the real key to this is to look at the statements and test if they have been examined to the extent that they should. Doubt allow the use of new tools in scientific experiments which allow new discoveries which do away with the old ideas or theories. Science in this case becomes a process of doubt. Natural scientists are always nor sure and this is the reason as to why they repeat the steps in experiments in order to make sure that it is right. Another area where doubt has necessitated growth of knowledge is in the evolution theory. At the beginning people had strong belief that creation theory was the one that provided call the knowledge about the evolution of human being. However, as knowledge grew people started to doubt some aspects of the evolution theory and developed other theories such as the Darwinian theory of evolution. This is a theory which resulted out f the doubts about some of the aspects of the former theory. This is not the end theory because doubts in some aspects of the evolutions theory have also led to development of some other theories (Axtell pg 87-88). Doubt has also contributed to increased knowledge in other areas, for example, in social science and history. There are two areas that information collected or knowledge gained depends on research or theories which were constructed in the past by various scholars. However it becomes tricky to use such kind of theories to their full because history and social sciences are dynamic. For example, the society change as time moves. Therefore, this is also in the same way that the theories are supposed to change. For example, if theories that were constructed in the fourteenth century are used in the twenty first century then there is no doubt that the theory would contain a lot of faults because of the changes that have occurred in the society. People have developed in their way of reasoning as in these days there are more sources of information than in the past. Reason is one part of gaining knowledge that enhances the development of doubt. This is because it is after deductive reasoning that a person is able to develop hypothesis that proves some knowledge as relevant or irrelevant (Gotschl, pg179-180). Historians do their research and base most of their research on the researches that were conducted in the past. The information in the research where they base their research would be biased or exaggerated. This is what cause doubt and enhance new research to be conducted regarding some issues. Despite the fact that some people are emotionally attached to some believes doubt has made them to relent some of their believes. For example, different ethnic groups have their own myths about where they originated or who is their god or where their god lived. In traditional society people had strong emotional attachment to these beliefs (Chang pg 581). However, as time has passed people have developed doubt about these believes to develop other believes. This is because most of the beliefs in the traditions are not well reasoned and are also biased to particular ethnic people. People have developed other believes that are more inclusive of other ethnic groups all over the world. This has risen out of the doubt that people have some of the things that happened in the past (Lamm Norman pg 11-12). Despite that knowledge plays a key role in knowledge I think that knowledge or truth is a fixed situation because truth is not questionable. So if true knowledge is out there to be discovered or to be learned then it means that when we know or acquire knowledge then there should be no room for doubt. I also think that knowledge depends mostly on human perception. Natural sciences have more upper hands in investigating the truth. However these sciences are still subjected tout human brains. Curiosity is also key to knowledge rather than doubt. Human beings are always curious to know more about their nature. The curiosity allows them to make discoveries and also strive to find the truth. Looking critically at the discoveries that have been made in the past it is out of curiosity that this has happened. This curiosity leads to knowledge, which then leads to wisdom. Doubts make us to know hat our knowledge is correct instead on believing in something blindly. However I do not feel that doubt makes us to make any discovery or learn anything that is new to us. It is curiosity that allows us to acquire new knowledge more quickly. Work cited Axtell Guy. Knowledge, belief, and character: readings in virtue epistemology, 1st edition, Rowman & Littlefield, 2000. Chang Larry. Wisdom for the Soul: Five Millennia of Prescriptions for Spiritual Healing, Gnosophia Publishers, 2006. Gotschl Johann. Erwin Schrodinger’s world view: the dynamics of knowledge and reality Vol 16, New York, Springer, 1992. Lamm Norman. Faith and doubt: studies in traditional Jewish thought, 3rd edition, KTAV Publishing House, Inc. , 2007. Urdahl Halvor. Key of Knowledge, New York, Kessinger Publishing, 1998.

Credit crunch between 2007 - 2009 Essay Example | Topics and Well Written Essays - 2750 words

Credit crunch between 2007 - 2009 - Essay Example Credit crunches are usually considered to be the predecessor of recessions. A credit crunch makes it almost impossible for business organisations to borrow as lenders are scared of insolvencies or defaults, which produce in high interest rates. The outcome of such scenario is extended slow recovery resulting from the supply of credit having shrunk (Duca & et. al., 2010). Credit crunch was caused in 2006 when the housing market crumpled. At the time of credit crunch, a certain numbers of the mortgages were intended for a division of the market, specifically subprime mortgages, their designed interest payment rates involving to refinance them within undersized phase were tried to be launched to avoid hikes in the mortgage rates. The mortgage refinancing demonstrates the fact that the prices related to housing market would likely to increase. Thus, the disintegration in the housing market defines a flow of the future non-payments in the subprime areas (Acharya & et. al, 2009). The finan cial crisis of 2007 initiated in the subprime mortgage industry in the United States. Apart from being restricted to the real estate market, the effects of the subprime fall down spread throughout the US economy as well as the global markets. The impact has been mainly severe on the financial industry, as numerous investment banks had a short but wide records of utilising Mortgage-Backed Securities (MBS) as a way to spread risk and free up other capitals (IESE Business School, 2009). The households and the institutions such as pension funds along with life insurance companies and mutual funds are the ultimate lenders investing in support of households. It is worth mentioning that certain credit will be offered to the borrowers directly from the lender, as is the case with municipal bonds and corporate bonds as well as treasury securities. The vastness of the credit financing intermediated in the economy through the banking system, deduced broadly. It is quite significant to comprehe nd the operation of financial intermediation as well as a way in which the emergence of banking system took place since the past few years. It is also vital to recognise the global financial crisis that took place in the year 2007 and thus generate standards such as short-term and long-term crisis management standards so that a flexible financial system can be generated (Adrian & Shin, 2010). The main objective in this study is to illustrate the economic impact on the US that have taken place due to the credit crunch, economic crisis and to reassess the measures that have been taken by the authorities to address the crucial issues that have generated those events. Economic Impact of Credit Crunch in the US There has been a certain significant economic impact of the credit crunch in the period of 2007-2009 in the US which coincided with the global recession. The economic impacts have been discussed below: Housing Bubble: The bursting of the housing bubble in the US affected banks to write down large losses that had been extremely amplified and also created a large number of confusions in the financial markets, and also resulted in the defaults, the liquidity dry ups, the bailouts of banks and financial institutions. As consistent flow of financing is an absolute obligation for the economic system, the financial disruption caused a growing doubt about the macroeconomic position, a wide-ranging increase in risk aversion and a strong deterioration in the actual economy, with unfavourable

Kunming terrorist attack Assignment Example | Topics and Well Written Essays - 500 words

Kunming terrorist attack - Assignment Example On Sunday 2nd March 2014, police rounded up members of the Uighur population in the city for questioning, a move that was not taken well by the members of the Uighur community as they claim there is no way they could have identified the individuals since they were in black. Most of the attacks of this nature usually happen in Xinjiang where there there are common clashes between members of Uighur community and the police, therefore this was a special case since it took place more than 1, 500 kilometres away from the region. The UN security council condemned the attack and said there was no justification for any acts of terrorism and those responsible for the act should be brought to justice. The attack comes near the opening of the annual legislature where the government would delivers its report on its one year performance, therefore the incident was likely to dent the report. In another report, United States has finally called the attack a terrorist attack after accusations from the Chinese government on the failure to call the attack ‘ an act of terrorism’ which was carried out by eight attackers and left more than 130 people injured. The united states embassy in China had initially referred to the attack as ‘horrific, senseless act of violence’ which was seen as not strong enough by Chinese authorities. Xinjiang, which is the region largely inhabited by Uighur people who are Muslim minority, has been increasingly experiencing unrest due to immigration by the Han majority to the region, for instance, in 2009, ethnic violence in the region left more than 200 people dead. For a long time, the government has blamed Uighur activists for the violence while on the other hand the Uighur activists blame the government’s excessive control for the violence in the

Economic performance of Russia and India (2010-2012) Essay

Economic performance of Russia and India (2010-2012) - Essay Example ate 2012 2011 2010 Russia 6.0% 6.5% 7.5% India 9.9% 9.8% 10% Source: CIA, 2013b; Statista, 2013a, b Gross Domestic Product (GDP) Gross domestic product (GDP) is defined as â€Å"the sum of market value of all final goods and services produced in a country during a specfic period of time, generally one year†7 (Dwivedi, 2010, p. 5). In Russia, the country’s GDP has signficantly increased from $2.322 trillion in 2010 up to $2.509 trillion in 20128 (CIA, 2013a). The signficant growth rate in Russia’s GDP somehow explains why this country had a gradually decreasing unemployment rate. Since demand for final goods and services increases, demand for more jobs also increases. In India, the country’s GDP also increased from $4.205 trillion in 2010 as compared to $4.735 trillion in 20129 (CIA, 2013b). In general, the real GDP values considers the impact of inflation rate on GDP whereas a nominal GDP values does not. For this reason, figures that are related to real G DP is considered as a more accurate economic indicator as compared to the nominal GDP values. In line with this, the GDP’s real growth rate in India (5.4% in 2012) is much higher as compared to the GDP’s real growth rate in Russia (3.6% in 2012)10, 11 (CIA, 2013a, b). Gross Domestic Product (GDP) 2012 2011 2010 Russia $2.509 trillion $2.422 trillion $2.322 trillion India $4.735 trillion $4.492 trillion $ 4.205 trillion Source: CIA, 2013a, b GDP – Real Growth Rate 2012 2011 2010 Russia 3.6% 4.3% 4.3% India 5.4% 6.8% 10.1% Source: CIA, 2013a, b The per capita real GDP is part of the macroeconomic indicator that focuses on dividing the real GDP with the number of population in each country12 (Boyes and Melvin, 2013, p. 359). As of 2013, the total population in Russia is only 141.44 million as compared to... This paper is the best example of comparison of economic development of India and Russia in terms of economic growth during 2010-2012 Key economic indicators are commonly used to determine the overall economic performance of a country. Using marcro-economic indicators such as unemployment rate, inflation rate, and balance of payment among others, it is possible to detect whether or not there is an economic growth in each country. Economic growth is defined as the increase in production of goods and services that occurs over long periods of time This report is composed of two major parts. The firts part will focus on applying and discussing the significance of macro-economic indicators such as unemployment rate, inflation rate, balance of payment, exchange rate, and growth indicators like gross domestic product (GDP) in the case of Russia and India. The second part focus on discussing the domestic and foreign factors which triggers fluctuations in some of these economic indicators. Unemployment rate is defined as the number of unemployed people who want to have a job but do not have one Gross domestic product (GDP) is defined as the sum of market value of all final goods and services produced in a country during a specfic period of time, generally one year Inflation rate is defined as the percentage change in some measure of the price level from one period to the next the balance of payment is defined as the â€Å"statistical statement that systematically summarizes, for a specific period of time, the economic transactions of an economy with the rest of the world The research conducted clearly shows that Russia was benefiting from a good economic growth whereas India was experiencing a worst economic growth.

Credit Counterparts of Broad Money Essay Example | Topics and Well Written Essays - 500 words

Credit Counterparts of Broad Money - Essay Example This paper illustrates that the effect of a government loan to another government is a reduction in the money supply in the economy. Based on the IS-LM model, it is apparent that reducing the supply of money shifts the LM curve to the right thus moving the equilibrium interest rate upwards and the level of national output downwards. On the macroeconomic level, the government can use this item of the Broad money counterparts as a macroeconomic policy to curb inflation or unsustainable increases in national output. The policy can be used as a contractionary fiscal to reduce excess liquidity in the economy and control inflation. Excess liquidity refers to a situation where the money being held by the public is in excess inducing excess spending and hence excess demand. The excess demand to supply can cause an unhealthy price increase. Foreign reserves are adjusted using the surpluses of trade that is a stimulus to increase exports thus increasing the foreign reserves while an increase i n imports decreases the foreign reserves. Changes in foreign prices in countries largely dependent on international trade have a significant effect on the money supply, inflation, and national output. The increase in the prices of imports will result in inflationary pressures in the economy. On the contrary, an increase in export prices will cause an increase in the profitability of the export goods and hence a shift of resources in the production of export goods. The change in import and export prices affects a countries balance of payment situation. The government can control national output and inflation through fiscal policies regulating imports and exports. When the balance of payment has been offset by over importation, the government can curb the inflationary effects by introducing higher tariffs that will adjust imports to a sustainable level.

The Data Scientists PowerPoint Presentation Example | Topics and Well Written Essays - 250 words

The Data Scientists - PowerPoint Presentation Example In this regard, they suggest that data can amount to four basic objectives, thus report role; where issues that have occurred can be understood, diagnostic role; where the reasons for their occurrences are noted, predictive role; where projections of future events can be based and finally recommendation role; where ideas can be suggested based on the projections made (Davenport and Patil 73). The lasting effect of data storage is vested in vested in their master definitive roles of economic significance. Such data have got overwhelming value. It can also yield to efficiency especially in organizations. Such a pivot is easily provided to make the organization perform on a higher playing ground (Davenport and Patil, 76). In my general perspective, with the advent of data scientists, business models can be rapidly developed. A point to back this is the argument that organizations use enormous capital to maintain the data infrastructure, yet still, the end users doesn’t incur direct monetary implications. The question is then, where could be the compensation for such a massive investment? The answer to this is pointed at the amount of data at the disposal of such

Economic Recession of United Kingdom Essay Example | Topics and Well Written Essays - 1000 words

Economic Recession of United Kingdom - Essay Example An annual decline in terms of quarterly gross domestic product (GDP) in real terms for a minimum of two consecutive quarters is known as technical recession. Nevertheless, proponents argue that this classification ignores the variables of unemployment and consumer loyalty. A broader definition tends to suggest a recession as period of falling economic output and employment. In addition, another definition also exists based on the diagrammatic model of life stages of an economy. It illustrates that recession begins when economic activity is at apex and starts decelerating and ends when economic activity hits bottom and then starts accelerating. Recession and Depression are often confused together. The prime distinguishing factor relates to quantities, Recession beyond a particular rate is termed as depression. A primary illustration was The Great Depression in America during 1929-1933 when the gross domestic product crashed down by nearly 33 percent. Recession The early 1980s witnessed the challenging economic worldwide recession, which influenced majority of the developed nations during the period of 1970s and 1980s. The repercussions of recession were evident in America and Japan quite early; nonetheless, high unemployment adversely influenced other Organisation for Economic Co-Operation and Development (OECD) countries almost until 1985 (Moy). The long-term consequences resulted in the debt crisis across America and Latin, the savings and loans catastrophe that hit America; therefore, more neoliberal economic approach was adopted during the 1980s and 1990s.

Reflective paper Personal Statement Example | Topics and Well Written Essays - 2000 words

Reflective paper - Personal Statement Example Being in a hurry to get home, the thought to get down and check the stricken car did not even cross my mind and without notifying the owner of the other car I drove away. It was not in my knowledge that the damage to the other vehicle was of such intensity; in fact, at that point in time the idea of any significant damage had not entered my mind. Maybe there might have been a â€Å"thud† however, to my mind then the sound must have been inaudible. The stress under which I had been driving proved to be my distraction and clouded my better judgment. The pre-occupancy of schoolwork, deadlines, examinations, distressing my teachers and the anger of my awaiting parents at home all swirled within my head, tugging for my attention and consequently caused my head to spin. This stress then coupled with a headache is my only excuse to having overlooked the right way of handling the situation. I must admit here that somewhere in the back of my mind the thought of this incident did linger ; yet I tried to push it further back to dismiss it. The more I tried the more it came back to me and the more it began to feel real. I began to realize the possibility of actually having struck the car behind me and the thought disturbed me. I contemplated of the idea a few times but always winded up assuring myself that no such thing had happened. Guilt would spread over me at the mere thought of my suspicion being true. I said to myself, and then my discourse following the incident should have been otherwise. It was not easy wrenching away the guilt that crept over me but I could not muster the courage to own up to my mistake. Would anyone believe my innocence after I had driven off or would I even be heard at all in my plea for innocence? These questions haunted me and frightened me out of doing the honorable act of making things right. Having never been in such a situation, I began to wonder if I had hurt anybody, directly or indirectly. Had

Biography On William Z. Foster Essay Example | Topics and Well Written Essays - 1250 words

Biography On William Z. Foster - Essay Example ranted him an audience, this role however fizzled down in 1950 as a leader of a sectarian, highly demoralized and decimated American Communist Party that had a very weak connection with the working class. The life of William Zoster is therefore a tragedy, not only a personal tragedy in the diminishing importance that was accorded to his views but also an American tragedy in that Foster’s commitment to the working class deviated during his life towards the embracing of power and the elitist movement in Communism.(Barrett, 1999) William Z Foster, the son of a poor Irish immigrant father and a Catholic mother, was born in 1881 in Taunton, Massachusetts. Foster began as a regular worker at the young age of ten and by the time his twenties were over, he had been a metal workers, worked in a foundry and in fertilizer plants, had driven a streetcar and had also held a variety of railroad jobs, shipping out to various countries like Australia, England, South Africa and Chile.(Freeman, 1995). When he was a young man, he joined the Industrial Workers of the World (IWW) and was the leader of a very successful organizing drive in the Chicago stockyards in the signing up of immigrant, unskilled workers. This was later expanded on a national scale and culminated in the 1919 steel strike. He secretly joined the Communist Party, however as a result of the growing sectarianism within the Party and conservatism of the union movement, he began to feel increasingly isolated. According to Johanningsmeier, Foster’s â₠¬Å"†¦physical and political powers were diminished†¦..when his dream of a powerful movement for industrial unionism arising from within the AFL was reaching fruition.† (Johanningsmeier 276). After a trip to Europe, Foster became convinced that an overthrow of capitalism could be achieved by a strong and militant minority working within the reformist trade unions. According to Barrett (1999), Foster’s radical beliefs during his youth became informed by

Cold environments may be developed Essay Example for Free

Cold environments may be developed Essay Cold environments may be developed in a sustainable manner. To what extent do you agree with this statement? I disagree with this statement more than I agree with it. Cold environments in the world that were previously wilderness areas have undergone development, and nearly all of them have proved to be unsustainable. In the alpine areas, the mountains are a major magnet because of the scenery and the wide variety of winter sports that can take place there. The Alps have been developed as a tourist area. Although tourism benefits the area economically, it is socially and environmentally unsustainable. Tradition and culture has been eroded away because many young people now go down the mountains into urban areas in search of jobs. Even though the tourist industry has encouraged many young farmers to diversify out of rural and primary activities, many people still leave. Aside from that, the tourist industry brings with it unwanted pollution and litter and also causes footpath erosion. The tourist industry is also a potential hazard to the mountains and villages because the winter sports activities taking place there may cause avalanches. In the tundra or arctic regions, development has not been sustainable either, also both environmentally and socially. Gold, and particularly oil exploration and exploitation have scarred the fragile landscape. In 1968, the Trans-Alaskan pipeline was built from Prudhoe Bay to Valdez. Not only were there leakage problems of the oil pipeline associated with earthquakes and permafrost, but it also interfered with the migration of caribou on land and salmon in the rivers. Aside from that, in the 1989, there was the problem of the Exxon Valdez oil spill, which polluted the ocean and killed hundreds of birds and marine wildlife. Oil exploration and the invasion of the Europeans into Inuit territory were also socially unsustainable. The traditional way of life was lost as many Inuits were forced to live the white way and many Inuit children were taken from their parents and educated in missionary schools. Their traditional ways of hunting were also lost due to severe regulations on gun control and the introduction of currency into their simple economy. The latter was also the cause of excessive and unsustainable sealing and hunting in the tundra and arctic lands. Although the areas around the Southern Ocean have not been developed, vast quantities of natural fish, seal and whale resources have been taken out. On South Orkney Island, seals were completely depleted by 1800. Whaling began in the 1840s but was unsustainable as well, and ended in 1965 because stocks were exhausted. Fish stocks such as cod and krill have also become severely depleted in recent years. Although institutes such as the International Whaling Convention, the Marine Resources Institute and the CCAMLR were set up, illegal fishing and whaling have led to the depletion of natural resources. In Grytviken and Stromness, abandoned buildings have become an eyesore because they were not cleared away. Attempts at developing Antarctica have been made, mainly in the form of tourism. This is the only cold environment development that can be said to be sustainable. Strict IAATO guidelines on tourist behaviour, controlled numbers of tourists and the harsh climate of Antarctica have made the area difficult to develop. Scientific and research stations, although few, have contributed to waste generated in the area, along with footpath erosion. Most of the waste is shipped to the UK for processing, but what remains cannot decompose easily in the cold climate. Due to efforts of the Antarctic Treaty ratified in 1991 and much pressure from the environmental groups however, the Antarctic region has largely remained untouched. Where development takes place, it cannot be said to be sustainable, because changes have to be made to the area to accommodate people and people contribute to environmental degradation at the very least, even if great care is taken not to disturb or disrupt natural environments. The development of cold environments is mainly unsustainable, although tourism in Antarctica seems to be otherwise. Who knows, however, whether it will remain sustainable in the future because of increased tourism, or because of better technology to fuel mass tourism.

Analysing The Emerging Democracy Of South Africa Politics Essay

Analysing The Emerging Democracy Of South Africa Politics Essay South Africa is a young democracy that has begun making serious attempts to bring the nation together and create national equality among the people. First to understand what a democracy is it needs to be defined. William Hay Anthony defines democracy as liberal representative government under law, sustained by a political culture that accepts open disagreement and demands accountability (Anthony, pg 135). This definition highlights the role of institutions in making a political order work (Anthony, pg 135). Applying this definition to the South African case is important to analyzing its development within being a democratic nation. Civil and political rights are important to a democratic nation because it must maintain rights to all of its citizens equally. South Africa has made huge steps in ensuring equal rights to all of its citizens, though it is quite clear that a lot more could be done. In terms of economic rights and social rights, South Africa has made attempts in making thes e rights equal for everyone. The democratic role of South African political parties has been a constant one. The African National Congress has been the party in power of the state since its first democratic election in 1994 and it seems like it is getting more and more support as time goes by. Their policies which have been put forth have the same goal of having equality within the state. In the past 16 years, South Africa has made numerous attempts to make its nation more democratic but it is clear that the work that the nation must do to have a complete democracy, is nowhere near finished. Rights have not always been equal to all people of South Africa throughout history, even in the past 20 years. From 1948- 1994, South Africa was under an apartheid, that is, a segregation of blacks and whites in all aspects of society. Under this rule, all races that were identified by the South African Government were divided. At the time, the government recognized four different racial categories: African, coloured, Indian and white (Lichbach 2009, 466). There were many laws that were put in place to keep the people of the country segregated at all times; the only exclusion to that was if a black African was working for a white one. Some apartheid laws were the Group Areas Act, Land Acts, Population Registration Act and Reservation of separate Amenities Act (Lester 1996, 227). During the apartheid, because coloured people could not vote or own property, they were living in extremely poor conditions and kept in certain black only areas. Even when coloured people could own land, th e qualifications amount was raised too high for many coloured people to even consider attempting to purchase land. (Maphai 1994, 3). Without the ownership of property, one could not vote. When the first democratic election was held in April of 1994, it marked a new beginning in South Africa; some called it the New South Africa. Mandela was named as president and many apartheid laws were abolished. People were becoming more equal within this country which meant people of all the coloured races were lawfully allowed to integrate with their white counter parts in education, work, property ownership and other rights that were not given to them before. With a new government set in place, citizens were excited to see how their country would change for the better given its new democratic policies that would soon begin to be in effect. What some people dont fully understand is that many things like becoming a new democracy take time, especially when dealing with a country with a past like t hat of South Africa. With that being said, even though these wonderful laws were being put into government, they were not exactly being implemented very well. One of the biggest reasons why so many of the countrys people have to live this way is because of the huge inequalities within the country; Inequality is still higher than anywhere else in the world (Pons-Vignon 2008, 3). Inequality is something that cannot be changed overnight with the passing of different laws; it is something will be an ongoing struggle for the country. Something that is special with the democratic characteristics of South Africa is the fact that the minority of the country has most of the power; white people are the clear minority of the population but they clearly have the most power. In 1980, it was shown that whites, who were one sixth of the population, earned two thirds of total income in the country (Maphai 1994, 137). Because white people have such great power as a whole, it is more difficult for other citizens of the country to rise economically. Since 1994, the only place that whites do not have the most power is in government. The Party that has been in power since the liberalization movement has been the black- led African National Congress or ANC. When it comes to voting, which many black people do have a right to now, whites just cannot even compare with the numbers that the Blacks have; in 2001, 79 percent of the population classified themselves as African, 10 percent as white, 9 percent as Coloured and 2 percent as Asian (Lichbach 2009, 472). The fact that government is led by a black supported party is not unfortunate for most white people. In the early 1990s, the ANC adopted many policies and went through many negotiations with the National party (NP) to get more support from the white community. With the attempt that the ANC made toward getting support from white people in the country, white people began to see the ANC more like a rival as rather than an enemy. (M aphai 1994, 75) As well, the leaders of the ANC have done a good job in convincing all people, including whites, that their policies will only help to better the country. Unions are also helpful with making a nation more democratic. The ability to have specific rights because of employment is a huge factor in having equal rights for people. It was 1979 when African Trade Unions were finally recognized and the Congress of South African Trade Unions was then formed in 1985. (Lichbach 2009, 477) Recognizing unions that were made up of Black workers was essential in implying that they, as workers within the state, deserve no less than that of white workers. Unions allow a group of workers to negotiate with their employers about better wages and working conditions. In the aspect of civil and political rights, South Africa is making a clear progression towards truly having equality within those rights. Democratically, South Africa is making a big progression towards effectively having equ al political and civil rights for all of its citizens. Through the coming years there should be more polices out being put into effect and hopefully a better understanding of equality among races. It is only then that the rights that are actually listed within the South African law will have been respected and truly put into practice. Before democracy was even a possibility in South Africa, the main problem was an attempt by white settlers to make a country whose population is 75 percent African a `white man`s country (Maphai 1994, 1). Three million white people had achieved unchallenged superiority over sixteen million Africans by 1965. (Maphai 1994, 1) The technological advancement of white people is one of the big factors of what made them overpower that large number of blacks. (Lichbach 2009, 463) Economically and socially, many South Africans do not have adequate rights that should be equated to them within their democratic nation. In 1994 the life expectancy was at 65 years and then within the next decade it dropped to 52 years. This is because of a degenerative health care system and the battle with HIV- AIDS that the country has to deal with. (Bond December 2009, 581) As of 2007, South Africa had the most deaths of HIV-AIDS than any other country in the world. (Central Intelligence Agency 2010) The infant mortality rate is decreasing but is still relatively high because of the amount of babies dying because of HIV- AIDS. The Literacy rate is on the rise because more people now have access to adequate schools. In 1980, when the literacy rate for whites was 99.3% it was at 67% for Black Africans. (Maphai 1994, 138) Historically, when all coloured Africans were separated from whites, there was always an enormous gap between the well being of whites and that of coloured people. Today, the gap has closed but it is still not equal. As years go by, there are more and more opportunities for black Africans in regard to employment. Years ago, blacks did all of the labour and whites reaped all the economic benefit from that labour. Since new laws have been put in place, blacks now have the option to work in any field that is desired by them. Although, within certain industries, policies biased against employment have restricted income earning opportunities for blacks (Maphai 1994, 143). Skille d jobs with high wages were granted to whites while black workers were paid poorly. (Lichbach 2009, 465) Some say that affirmative action may be needed to keep at least a significant portion of black people in certain jobs but this is not always a sufficient (way) to redress the socio-economic imbalances in South Africa (Waghid 2003, 168). Affirmative action policies may turn qualified applicants to the job solely because of the fact that they are white and cannot be hired because the business needs to hire more black people. There needs to be other policies out into effect that actually provide adequate education to more blacks. A company should not feel obligated to hire someone just to fill a quota; a person should be hired based on the skills he or she has. Poverty is affected by those that are unemployed and those that earn wages. In 1991, the ANC said that the best way to address poverty was through economic growth. (Lichbach 2009, 478) Gross Domestic Product (GDP) is represen ted in terms of income. This is unfortunate for the black majority that only earns wages. White people earn an income as well as other money in forms such as that of interest, rent, dividends and profits. All these other forms of income were accessible to whites by virtue of ownership of capital, land and other assets (Maphai 1994, 137) which black people did not have the advantage of being able to own. In the decade of 1986 1996, the annual growth of the GDP was less than one percent whereas the population growth of the country was an average of 2.5 percent per year. (Lichbach 2009, 472) The South African Economy was never designed to serve a black majority (Lichbach 2009, 472). As a middle income country, South Africa has a GNP of about 3630 US dollars per person. After 1994, the economy was revived with the GNP growing at a rate exceeding that of the population growth rate (Lichbach 2009, 472). During the Apartheid, sex and marriage between races was prohibited. Every aspect of social life was segregated by race. People of different races did not have the right to interact with one another socially no matter what the circumstance. The Freedom Charter of the ANC from 1955 declared that South Africa belongs to all who live in it, black and white and that no government can justly claim authority unless it is based on will of people (Lichbach 2009, 467). It was the 1980s that the government realized that the apartheid was costing a lot of money. The economy was suffering from a recession, currency inflation, and excessive costs (Lichbach 2009, 468). While the economy was going through this hard time, white people had the money emigrate whereas black people had to face the brunt of the poor education system. A social right that should be equal to all is that of citizenship. Under the Bantu Homelands Act (1957) Africans were stripped of citizenship, expelled from parts of the cou ntry and consigned to ten scattered, ethnic homelands (Kopstein Lichbach, pg 467). This was the largest forced movement of a group of people anywhere in the postwar world. Today, all South Africans have citizenship within their country and are able to purchase land anywhere they would like. In 1989 there were numerous black consumer boycotts due to Conservative Councils decision to uphold separate Amenities Act (Lester 1996, 233). The effect of these boycotts was that many businesses decided to take down their white only signs from store fronts. This movement really showed the power that united black consumers can have. Overall, South Africa is moving in the right direction in terms of their economy and society. With the GDP in a steady increase and more jobs being available to more of the country, it seems as if the country is heading towards making the state more democratic. In the term of 1989 1994, the National Party was in power. It is a white led party was whose leader was Frederik Willem de Klerk. De Klerk had an enormous role in ending the apartheid in South Africa. He was very supportive in changing the country into a multiracial democracy. (Lichbach 2009, 469) During the 1990- 1991 period, De Klerk used expressions like bill of rights, mixed economy, one undivided South Africa and one person one vote (Maphai 1994, 75). He wanted reform and non-racialism within the country. The leader of the African National Congress (ANC) in 1994 was Nelson Mandela when he won the Presidency. It is a black led party that was trying to gain more support from white people within the country. Not many white people wanted to support the party because they viewed the release of Mandela as the catalyst to the chaos that was on the rise within the country. As the ANC began to adopt more policies that appealed to more people in the country it was the first time that the ANC and the current government at the time openly agreed upon the same constituency. (Maphai 1994, 76) The two biggest parties in South Africa were the National Party and The African National Congress. In 1997, the National party changed its name to become the New National Party (NNP). They did this to try to move away from their apartheid past and create a new image for themselves. The party already began to share more views with the opposing ANC, which then led to an alliance between the two parties. After witnessing two federal elections as a recognized party, The NNP decided to dismantle in 2005. This was because of the rapid decrease in voter support; people did not like the idea of the NNP being allied with the ANC. In the 1994 election, NP had some 20% of the vote whereas in the election 10 years later that number dropped down to 1.9% (NEED CITATION FOR THAT). It was clear that the NNP was never going to have much say in governmental matters with so little voter support. Many former members of the NNP decided to join the ANC when the NNP was terminated. Negotiations for reform within the country began in the end of 1991 (Lichbach 2009, 470). During these negotiations the ANC and NP would agree on certain things like one person, one vote; an independent judiciary; and re integration of the homelands (Lichbach 2009, 470). These parties resolved most of their issues through political, economic and military pacts. A transitional government was finally made after the multiparty negotiating forum that took place in 1993. (Lichbach 2009, 470) It was the young leaders like Walter Sisulu, Oliver Tambo and Nelson Mandela that recommended to the ANC that they should begin discussing the aspect of a multiracial democracy. Within the 1994 election, there was celebration throughout the country. There was an extremely high voter turnout; 86% of eligible voters came out to vote, with ANC having a 63% majority. With Nelson Mandela as the new President, the top three parties, ANC, NP and Inkatha Freedom Party (IFP), formed the Government of National Unity (GNU). (Lichbach 2009, 471) In 1986, it was P.W. Botha that authorized the repeal of selected apartheid laws in recognition of the fact that blacks now lived permanently in the heart of all major metropolitan areas (Lichbach 2009, 468). Unfortunately this did not work for him because it ignored majority political aspirations. The ANC has been in power of South African since it was liberated in 1994. What people need to know is that the South African economy was never designed to serve a black majority (Lichbach 2009, 472). Some question whether the fact that ANC has such a huge majority over government is a good thing or a bad thing. The strong hold that the ANC has over power of the country may tempt leaders to change rules of the game to cover up corruption or to squelch political dissent (Lichbach 2009, 490). Others say that it is good to see the government representative of what the majority of the country wants. There are about fourteen parties that are represented in the South African government with many of them having no real chance of coming into power. This aspect of the democratic audit is quite good in the case of South Africa because of how representative the government is. The majority of the population, which are coloured, also have the majority in government. Therefore, it is easier for many people to have their voice heard through the party that they support. Though with the fact that one party has such a majority over all the rest, it can also be said that none of the other people in the country will be represented. What makes ANC different from many other majority parties is that many parties want or have an alliance with them. Alliances only occur between parties that share similar views and want one another to prosper. In South Africa, it can be deceived that the ANC- COSATU- SACP alliance manipulates blocks of vote into concentrations of political power for their own aggrandizement (Waghid 2003, 120) to disempowered minorities whose interests are affected by the groups policies. As one of the worlds youngest democracies, South Africa has many democratic elements that need to be implemented within the society. Having democratic policies are meaningless unless those policies are being implemented. Rights and equality issues have been and will still be at the forefront of the governments policies as they try to make the country a better place for all citizens. The rights that are written down in South Africas constitution provide a sense of pride knowing that they are there for everyone but what needs to be realized is that being afforded rights is not the same as being able to exercise such rights (Waghid 2003, 15). The high levels of inequality that are present in South Africa have to do with the fact that it is a young democracy that needs time to alter their society to reflect that. The African National Congress that is in power in government is doing a moderate job in maintaining a satisfactory level of order within the country and will only do more as tim e progresses. To say that South Africa is not a real democracy would not be a fair statement to make because of its youth and inexperience with this type of government. This country is a democracy that needs to evolve more and allow the people truly understand what it means to be a democracy.

Study On British Airways And Iberia Airlines Merger Management Essay

Study On British Airways And Iberia Airlines Merger Management Essay This case study seeks to explore why MA is taking place between British airways and Iberian airlines, taking into consideration globalisation, rationalisation and modularisation. Introduction British airways are U.K incorporated airline firm and is known for its world-class services in the airline industry. It was formed in the 1970s as the result of a merger between BOAC (British Overseas Airways Corporation) and BEA (British European Airways).From the past three decades British airways has been the flag career airline of the United Kingdom. The main headquarter is located near to  London Heathrow Airport. British airways is the largest airline in the UK based on the size of its fleet, international flights and international destinations. On the other hand Iberian airlines are Spain based airline firm and are the countrys largest air transport group and the fourth-largest in Europe. Iberia is listed in the Ibex 35 of Spanish stock market. It is the only European Airline to report a profit continuously till past 13 years and one of the three airlines to be listed in Dow Jones Stock index. In addition, the company carries its social responsibility in a better and a distinguished manner. From the year 1927 the airline is operating its business successfully and conducts mainly three operations: Transport of passengers  and  cargo Aircraft maintenance Handling  services in airports Both the airlines firms have had their share of success but are now facing a number of industrial problems due to recession and globalisation. Problems of the companies There used to be a time when British airways (BA) was said as the worlds favourite airline, as its banners conceitedly confirmed. However, taking the present economic scenario BA is undergoing a number of problems in the industry. British airways are still struggling with the legacy of state ownership even after it has been privatised for last twenty years. Even recession has hard-hit the airline industry and to overcome the losses that British airlines had faced during recession; it had decided to cut down on its cost by reducing cabin crew and by discouraging an increase in the salary. However this acted as a catalyst in the industrial disputes and the effect of which is still very much felt in the daily business of BA; there have been a number of deadlocks and strikes within the airlines which have left passengers to decide on for other airlines.(ECONOMIST, 2009). Due to economic crisis business coming from North American routes was hard-hit due to a fall in the business-class travel. However, this could be recovered with the recovery of American economy as well as reviving the long-haul travel which makes a major part of BA profits. One of BAs major problems is Pension Deficit. BA has also been facing tough competition from low-cost airlines that have been providing customers with cheaper fares on short-haul travel. So, the only cure to overcome such losses is seen in creating or teaming up with a low cost partner. (ECONOMIST, 2009) Iberian airlines have been suffering from lower air cost travel demand as well. It has reported a trouncing of 16.4 million euro in the third quarter compared to revenue of 30.4 million euro earned in the earlier quarter. The standard fares of this airline have declined by 14% and even the load factor i.e. how filled the air-crafts are, declined to as much as 1.1% points to 82.1%. To cope up with the credit crunch it has decided to freeze the wages for 2010 and 2011 thus enhancing annual savings up to 37 million euro by 2011. It also plans to create new airline to cater to the needs of the traffic of Madrid Hub. (MENAFN, 2009) British airways decided to join hands with Iberian airlines as a result of credit crunch. By coming together they would come in the league of big European airlines. The merger with the Spain based airlines was looked upon as an appealing blend a year ago. However, taking the present state of affairs it seems to be worth a joint rescue process. This is so because both of their airlines economies are still under the influence of financial crisis; struggling with costs higher than the income. Iberia is still not moved by Mr. Willie Walshs, chief executive of BA, disagreements with the union. It still holds optimistic view towards BAs major problem of Pension Deficit. However if we consider the articles or the memorandum of the merger which was signed in November 09 between the two companies, Iberia has the right to call of the contract if BA is unable to meet up to the requirements of the trustees concerning the two pension funds. As recalculated on December 14th 09 by the trustees, the shortage of the two funds was declared to be at  £3.7 billion, based on March 31st 09 valuation. Presently BA is putting in cash worth  £131m a year. The Pension Regulator is helping to conclude whether the valuation performed by the trustees is satisfactory or not and what further actions are required to overcome the credit crunch. In this context, Iberian airlines say that it can decide to call of the deal if BA lands up paying more cash. (ECONOMIST, 2009) Airlines mergers and acquisitions are based upon strategies which involves several conditions. Airlines MA is beneficial for both travellers and airline employees. The issues which are considered while aviation MA are time, approvals, efficiency, competition, passenger benefits, and conflicts. Mergers and acquisition in airline industry is an emerging development across the world. But such MA are extremely planned and several important factors are considered. Such important factors are: The area covered by the airline The services and image of the airline Partnership of the airline with a rival group of airlines. Merger: A strategic plan The BA and Iberia pact will create a carrier of $25 billion, for instance. This deal makes a lot of sense and will cement the leading positions of the big three European network players. The merger seems to take place when the airline sector is badly hit by the decrease in number of passengers and cargo traffic. Apart of that the merger became the need of the hour, British airways reported a 20% decline in revenues to 4.1 billion pounds resulting in an operating loss of 111 million pounds in the six month period ending at September 2009. According to analyst Tony Shepard at the British brokerage firm Charles Stanley, the company is likely to report a 400 million pound loss for its full fiscal year ending in April 2010. British airways important North American routes and business have been hard hit by the collapse in business-class travel. This could bounce back quickly with economic recovery in America and, provided that cost increases from environmental measures are not too onerous; the long-haul travel on which BAs profitability depends should revive in time. But, like all former national carriers in Europe, it is facing devastating competition on its short-haul flights from low-cost airlines. .On the other hand the merger is definitely in need by Iberia also as the airlines faces hardships because airline sector in Spain is facing exceptionally difficult conditions amid the economic crisis and competition from high-speed rail. Iberian airlines financial position is quite weak as the company had plunged into the red in the second quarter of 2009, recording a huge net loss of 72.8 million Euros. Afterwards the company declared its third quarter results where it reported a loss of 16.4 million Euro s (24.4 million dollars. Due to such extreme losses and no signs of recovery in the market, the merger was seen as a best strategic move by Iberia. The planned merger with Iberia, the Spanish airline, looked as if it would be a winning combination a year ago when it was first mooted. Today it seems more like a mutual rescue operation. Both airlines national economies are still in the doldrums; both firms are struggling with costs greater than their revenues. It is also reasonably sanguine about BAs other big problem: its enormous pension deficit. But according to the merger memorandum signed, Iberia can call off the wedding if BA cannot reach a satisfactory agreement with the trustees of its two pension funds. As on 9th November 2009 there was an official announcement that both of them (British airways and Iberian airlines) reached an initial agreement for a merger which is planned to be completed by late 2010.As per the market this merger, which will need the European Commissions s eal of approval, will lead to the creation of the worlds third biggest airline. The deal would see the new company being split with Iberia being allocated a 45% stake and BA the remaining 55%. The new business would have 419 aircraft and over 200 destinations. In their last financial years, their joint revenues are approximately à ¢Ã¢â‚¬Å¡Ã‚ ¬15 billion. The airlines believe there is a compelling strategic rationale for the transaction, which is expected to generate annual synergies of approximately à ¢Ã¢â‚¬Å¡Ã‚ ¬400 million, and benefit both companies shareholders, customers and employees. The new group will combine the two companies leading positions in the UK and Spain and enhance their strong presence in the international long haul markets, while retaining the individual brands and current operations of each airline. In July 2008 there was news of pair being in talks for an all-share merger. But, because of issues such as the balance of control and the size of BAs pension-fund deficit the discussions were put at a stop. Market situation As per the current market scenario passenger traffic appears to have stabilized, and airlines have been able to convince their workforces that the industry is in crisis, pushing through some labour concessions and reducing capacity. BA is making genuine progress in lowering costs, says analyst Nick Cunningham of Evolution Securities. As per the British airways ongoing activities it seems the situation of the company has started improving after announcement of the merger, the company has recapitalized; following a convertible bond offering over the summer last year and now has a cash balance of 1.5 billion pounds. In addition the company has seen an increase in long haul flights which is one of the major areas where airline companies make most of the profit. But still after all the positive changes British airways still face a number of issues related to their workforce. Competitors in the market have a very mixed reaction towards the merger of both the airline. Virgin Atlantic which as per the market view faces the biggest competition from this merger its official said in a statement that the merger will increase BAs dominance at Heathrow with 44% of takeoff and landing slots this winter, and added its impossible for any other airline to replicate their scale. Other airline companies have the view that the deal could actually help them win business. Michael OLeary, CEO of discount Irish carrier Ryanair, told CNBC that the deal was like two drunks holding each other up on the way home. All you get when you put two high-fare, loss-making airlines together is even higher fares and even bigger losses. Mr. Leary operates a regional carrier and doesnt compete on long-haul flights against carriers like BA. Though these statement can be said as speculation in one sense as the true effect of this merger is still to be seen. But as per in a public announcemen t by BA chief executive Willie Walsh The merger will create a strong European airline well able to compete in the 21st century. The deal would create Europes second biggest airline by stock market capitalisation, and third biggest by income, with around 60 million passengers per year, As per market experts. The Times quoted various news on different dates regarding job cuts which were likely at existing head offices in London and Madrid, in maintenance facilities and the merged sales forces. In review of news Mr. Walsh will be chief executive, and Iberia airlines chairman Mr. Antonio Vazquez will be chairman of the new company to be based in London and listed on the London Stock Exchange. MR.Vazquez hailed the agreement, saying they were laying the foundations of what will be one of the most important airlines in the world, a real global airline.It is said that if the merger results fruitful and the economy begins its recovery in 2010 or maybe 2011 then it will be a major boost to both of them. One thing can be predicted that If the deal gets successfully executed the customers are going to have a wide variety of destinations as BA customers would gain access to up to 59 new destinations, of which 13 will be in Latin America, while Iberias customers would gain up to 98 new destinations across the BA network. In addition to it the effects of merger will result in combined stock market capitalisation of some 4.9 billion Euros (4.3 billion pounds, 7.2 billion dollars). Ways to deal with problems British Airways, the UK flag-carrier pension deficit was revealed and it was found that the deficit was more than double amounting to 3.7 billion pounds at the end of March, which was higher than analysts expected but it is not a bug enough to be a reason for ending up of the merger with Spanish airline Iberia. As told to Reuters by a source in Iberia airlines Were not surprised by this figure. It falls within the expected range, As it is already implied before, BAs pension deficit is the crucial area in the negotiation of merger and Iberia has the right to pull of the merger if the payment of this deficit turns to be too big. Moreover, there are chances that the deficit figure could arise till the time the valuation process is completed in next year in June because as per Britains Pensions Regulator the assumption which is used to calculate the deficit are too optimistic. In view of this BA said in a statement The regulators provisional view is that the technical provisions may be m aterially below a level it feels appropriate, As per the problem the British airways management is trying to figure out different ways to solve the problem. As per in one of the announcements BA said that the company and the pension trustees will work together to develop a recovery plan, a process through which the company will consult its employees and their trade unions and will try to take out a decision from it by the end of June 30, 2010. The strategy which is employed now is to change the nature of any pensions deal BA can strike with its staff and calculating the proportion of gap which can be covered by the company. As said by Deutsche Bank The Company may be forced to renegotiate pension benefits with employees if it is to avoid using more shareholders cash, Merger: Theory Practice The reality that only 20 per cent of the acquisitions actually succeed and the rest erodes shareholder wealth (Grubb and Lamb, 2000) can highly contravene with examples of successful takeovers like Swiss by Lufthansa in 2005.Talking about mergers, they create shareholder value with most of it accruing to the resultant company. One of the important reasons behind merging a company is that it helps in increasing shareholders value much above the sum total of the two companies.(Watson and Head,2007) The optimistic impact of mergers extends to and involves economies of scale or synergies, helps to gain power in the markets by creating monopolies, manages agency costs and manages risk for undiversified managers ( Gregor Anrade, Mark Mitchell, Erik Stafford, 2001). Mergers create synergies, reduce operational costs and enhance market share. On the other hand it results in the genesis of agency problems as the managers can cause mergers for their own benefit. It also results in decentralisation of power that reduces responsibility and accountability. Merger which can be defined as when two (or possibly more) business combine. In other words one can say that merger is defined as a situation when two companies/firms decide by mutual agreement to combine the businesses. The term takeover holds a different meaning in comparison to merger. It means when a larger business takes over control of a smaller business and the smaller business gets immersed by the larger business. But in todays era it is not cleared that whether the business has been merged or it has been taken over. According to the relationship between the businesses being merged, mergers and takeovers can be divided into three parts and they are : Horizontal merger occurs when two businesses in the similar industry, and at the Same point in the production process decides to combine. Vertical merger occurs when two businesses in the similar industry, but at different points in the same production process decide to combine. Conglomerate merger occurs when two businesses in unrelated industries decide to combine. As it can be implied from the academic studies supporting the article the merger between British airways and Iberia airlines is Horizontal type of merger as both the companies are from the airlines sector leading to same production process and they have got high presence at international level. According to research, the last few years werent an acceptable period for the air line industry as a result of rapidly increasing fuel costs and due to economic downturn. Airline mergers and acquisitions have clustered and most of the airline bosses exclaimed consolidation is inescapable. The prominent examples of merger and acquisition in the industry are Air France KLM in 2003, Swiss- Lufthansa in 2005, US Airways-America West in 2005 and Delta- Northwest in 2008. The Europeans lead the way in establishing mega-carriers. By revenue Air France-KLM is the world leader with $34 billion, followed by the Lufthansa Group at $30 billion. (The Mating Game.  Airline Business, 02687615, Jan2009, Vol. 25, Issue 1). At the same time, US Airways and America West merger drained their expenses by over $250 million a year and created a company better able to weather $100-a-barrel oil. US  Airways, the nations fifth-largest carrierearned $427 million on revenue of $11.7 billion. (A Cautionary Tale for Airline Mergers, Palmeri, Christopher, Business Week; 3/17/2008) Therefore it can be determined that mergers and acquisitions had sustained airline industry during the economic downturn achieving significant synergies and economies of scale. Although the mergers and acquisitions prevented air lines from liquidation, adverse impacts can also be emphasized. Even US Airways exists bankruptcy; the expanded company still face the internal struggle of affiliating two separate airlines. The main obstacles are employee dissatisfaction and customer complaints (A Cautionary Tale for Airline Mergers, Palmeri, Christopher, Business Week; 3/17/2008 ) However the worlds airlines are forming themselves into huge alliances. Does this matter? Yes: the risk is that the airline industry is moving from one extreme and its time to worry about the competition. Conclusion According to our studies and research it can be seen the airline industry has been hit by the economic downturn. They struggled with the cost hikes higher than their incomes. Both the airlines have been faced by the problems of industrialization and globalization, the competition of other airlines such as low cost airlines and rail services like Euro Star. Most of the airlines restructured and merged and gave them a competition as well. Pension black hole is one of the main current problems occurring in the British airways and some of the analysts say that they need more time to recover from the deficit than their estimated time of 2016.(in practice)Longer time is required for the closure of the deficit according to some analysts. But in the situations of cash in hock the company can consider making non-cash contributions such as non-monetary incentives instead of cash. If the company utilizes its assets for pension funds it might cripple the company with the same forces reducing its net worth. The impeccable size of the deficit is not known by the BA and at the same time they have released before announcing the recovery plan the size of the deficit effectively. However, airline and trustees are now working together to develop a recovery plan to negotiate with employees and trade unions. Unless and until BA manages come up with a solution to determine the pension deficit the merger will remain unsettled.

American Women Liberation :: essays research papers

Did WW II Liberate American Women?   Ã‚  Ã‚  Ã‚  Ã‚  World War II did liberate American Woman .After pearl harbor,in fact , employers openly encouraged women to join the industrial labor pool.By 1947, 37 percent of all adult in United States were inwork force.Married women represented over 70 percented of the increase in female employees,a significant shift away from traditional patterns in which the vast majority of working women had been young and single.It has also been criticized that they lost their job right after the war was ended. But not all of them lost their jobs. Lots of them who desired to continue to work held their positions safe.As they had already paved their way towards employment, it wasn't difficult for them to work in different places they haven't woked before.   Ã‚  Ã‚  Ã‚  Ã‚  The most significant change that WW II brought in American Women is the end of sex segregation in work force.Prior, they were allowed to do some so called female jobs and live life as housewives. But during world war II they were employed in different manufacturing jobs and the work they performed challanged prevailing definition of womanhood.Black women were able to benifit more from WW II. Before the war the majority of black women were relegated to the whte woman's kitchen.In 1940, two-third of employed black women worked as domestic in LA. By 1950, this proportion dropped to 40% and was accompained by an increase of black women in durable maufacturing.Different criticism had been made that women had to quit their jobs to make space available for men who returned from the war. But the war had changed the perspective of nature of work that women were into before the war.The war had women more freedom than they had ever had before.

Children Affected By Divorce Essay -- essays research papers

CHILDREN AFFECTED BY DIVORCE & PROTECTING THEIR BEST INTERESTS On the 11th of June, 1996, the Family Law Reform Act 1995 came into effect amending certain sections of the Family Law Act 1975, in particular, those relating to the care of children involved in divorce situations. The object of these amendments, according to the new act, was to ensure two things. Firstly, â€Å"that the children may receive adequate and proper parenting to help them achieve their full potential,† and secondly, â€Å"to ensure that parents fulfil their duties, and meet their responsibilities, concerning the care, welfare and development of their children.† These recent amendments are clearly a positive step forward for family law because the law has recognised that the child is the only important factor in a divorce and that it is crucial that the rights of the child are protected. To fairly evaluate the effectiveness of these recent amendments in protecting the interests of the child, the social implications of the act, the principles taken into accoun t when deciding a case, the impact on stakeholders, and criticisms of the act must all be taken into consideration. In order to ensure that the child’s rights are protected, the courts aim is to ensure that parental responsibility survives any changes in the nature of the child’s parent’s relationship. Parental responsibility relates to â€Å"all the duties, powers, responsibilities and authority which, by law, parents have in relation to children.† When deciding a case involving a child in the event of a separation between the child’s parents, the child’s best interests are now the court’s paramount consideration. The concepts access, custody, and guardianship have been replaced in the amendments by contact, residence, and joint parental responsibility. Between 1987 and 1997, the annual number of divorces rose from 39,700 to 51,300. As a result of this increase, one fifth of all Australian children aged one to seventeen now live in single parent households. Of these children living with only one natural parent, 88% live with their mothers with the remaining 12% living with their fathers. This ratio of which parents children resided with remained constant between 1987 and 1997, indicating that the trend of the courts to favour mothers over fathers has continued despite the changes to the act. With the number of divorces consistently risin... ... the number of cases which can be funded has dropped from 6,000 last year to 4,000 this year. It now seems very unlikely that steps will actually be taken to remedy this problem by either of the suggested solutions due to the lack of funding and the budget cuts will most likely result in a worsening of the situation. Overall, it is difficult to judge the effectiveness of the amendments to the Family Law Act 1975 because it is impossible to measure how well a child’s best interests have been served. However, if the Family Court of Australia has adequately implemented the changes then one would expect that the amendments have been effective in improving the system of determining what is in the child’s best interests. Therefore the court’s final ruling with regards to the contact, residence, and maintenance of the child will be the option which is best for the child. In conclusion, when all of the factors have been taken into consideration, it appears that the recent amendments will result in a step forward for the way in which the rights of children are protected by the court’s decisions. Whether or not the courts will make use of this improved system, however, is another question.

West Side Story :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  The movie takes place in the West Side of New York, in the late 1950s.The Jets are a teenage gang of American boys determined not only to check but to destroy the growth of Puerto Rican population and influence on their block. They are opposed by a Puerto Rican gang, the Sharks, led by Bernardo.   Ã‚  Ã‚  Ã‚  Ã‚  In the entirely dance sene, the members of the two rival gangs provoke each other. A fight breaks out between them, but it's broken up by the arrival of two cops. After the police has got rid of the Puerto Ricans, Riff, the leader of the Jets, informs his gang that he will challenge Bernardo to a decisive rumble that night at a dance. The Jets are convinced of their invincibility, they sing the Jet song.   Ã‚  Ã‚  Ã‚  Ã‚  Riff tries to talk his friend Tony into being his lieutenant for the challenge. Tony, who is the co-founder of the Jets, has been growing away from the gang and is now working at Doc's, the neighborhood's drugstore. Tony reluctantly agrees to meet Riff at the dance and sings about his feelings the song he sings is called something's comming i think. The Jets, led by Riff and Graziella, and the Sharks, led by Bernardo and his girl Anita, meet at the dance in the neighborhoood gym, where in choreography their violent hostility to each other is reflected when they dance at the gym.   Ã‚  Ã‚  Ã‚  Ã‚  During the frenzied dancing, Tony meets the lovely Maria. She is Bernardo's sister who has just arrived from Puerto Rico to marry Chino. To both Tony and Maria, it's love at first sight. But Bernardo stops them from dancing together and insists that Chino takes Maria home.   Ã‚  Ã‚  Ã‚  Ã‚  Later the challenge is made for a war council to decide on weapons for the rumble. Meanwhile, Tony walks through the streets, thinking only of his new love, Maria . On a tenement rooftop, Bernardo, his girlfriend Anita and their friends joyfully sing about the relative quality of life among Puerto Ricans in New York. At midnight, the Sharks boys go off to the war council, much to Anita's annoyance at Bernardo.   Ã‚  Ã‚  Ã‚  Ã‚  Meanwhile, Tony finds the building where Maria lives and he climbs up her fire escape to meet her. They sing of their lovetonight. They plan to meet in the bridal shop where Maria is employed the next day.   Ã‚  Ã‚  Ã‚  Ã‚  At Doc's drugstore, Riff and the Jets are warned by Krupke, a cop, no to cause any trouble on the block.

Kudler Fine Foods Frequent Shopper Program Essay

Kudler Fine Foods is a local and upscale specialty food store with a total of four stores in La Jolla, Del Mar, and Encinitas California with their main base store in San Diego, California. Each store maintains and sells high quality bakery, pastries, fresh produce, meat, seafood, specialty condiments, packaged foods, cheeses, and dairy products. Kathy Kudler owner and founder of Kudler Fine Foods is looking to expand her company and market her products to new prospective clients, along with improving her services to her current clientele. Since the opening day of Kudler Fine Foods in June 1998 the business has become sustainable and profitable. Ten years later Kathy wants to implement a frequent shoppers program not only to reward her current loyal customer base but also to draw in new clientele. Installing a business system for this initiative would allow Kudler the ability to track purchasing patterns of individual customer’s. This would give the company a better understanding of what products are sellers and what products do not move or sell as fast. Alternatively this would give customers the opportunity to receive points from their past purchases geared toward rewards products. According to the Kudler’s sales and marketing departments research this type of system will increase revenue and cost reduction for Kudler. Kudler identifies that knowing exactly what the customers purchasing habits, supply needs, and preferences are would enable Kudler to purchase only what will be sold. Therefore, it will stop Kudler from stocking on items that do not sell and are not attractive to the customer. Kudler has different types of options on how they could advertise the new shoppers program. Because these types of programs are commonplace within any market, Kudler needs to develop a complete database system, with including current and former customers. This database is used specifically for advertising of the new program and data collection of sales. Kudler would need to update or create a new website to add this new program and help customers understand the benefits of registering for the program. Legally Kudler needs to stay within the boundaries set up for E-commerce. The rules for online business and e-mail advertisement are very far-reaching some of which include an opt-out link that allows any consumer to stop receiving e-mail advertisements. This must be easily viewable and verifiable to the recipient for online spam advertisement. Electronic contracts are legal and binding along with electronic signatures, these forms of agreements must have legal disclaimers visible for the customer to read. These are just a few of many other legal ramifications that Kudler would need to investigate and consider before moving forward. Ethical considerations are also vital to both the customers and Kudler Fine Foods when implementing the shoppers program. Any customers who register with Kudler’s shoppers program understand that all personal information given to Kudler will not be given or sold to another company without the express approval of the customer. Kudler has to take into consideration that registration online has to be implemented with the highest security software on the market. Protection of sensitive data is vital to the success of any online purchases or programs. Pornographic material and anything refereeing to pornography is prohibited by law. Breaches of contractual agreements are also considered unethical. Therefore, Kudler must have strict policy and procedures in place to alleviate any of the above issues. This would keep Kudler ethically stable and help with any other issues that will come into light. The main understanding that Kudler Fine Foods would have to embrace is that the company is fully responsible for what is placed on their website and also what they are offering to their customers as an incentive. Kudler Fine Foods has to identify within the scope of this project the development of the frequent shoppers program specific security measures. The main initiative is to secure private data and deter any unauthorized access. The main and formidable issue here is that the Frequent Shoppers Program will enable Kudler Fine Foods to still make a profit. The return on the investment with this new program has to exceed its monetary cost factor to stay viable. The stores have to identify other cost saving measures for this program to stay solvent for years to come. Keeping up to day records in a management system will also help save time and money while understanding where money is spent and where it is saved. Investing in the Shoppers program will take considerable money to start with. The long-term gain if managed properly can make Kudler Foods more lucrative in the future. Managing the marketing and advertising expenses must be a number one priority along with investing in upgrades of the website and possible market research. Concluding this program will rely on reports regarding expenditures, which should be collected over a period several prior years. This will give Kudler a baseline for future gains or losses. This will also let Kudler Fine Foods see if the program is profitable from each succeeding year. Gains and losses, extreme scrutiny and constant tweaking of the program its website and security infrastructure will have to be made in order for this program to be a success. Reference Apollo Group, I. (2007, 2010, 2011). Kudler Fine Foods. Retrieved November 26, 2012, from Sales and Marketing: https://ecampus.phoenix.edu/secure/aapd/cist/vop/Business/Kudler2/intranet/marketing-overview.asp

Poetic form meter Essay

Exploring how Allen Curnow gifts the seek for inspiration in Continuum In the metrical composition Continuum by Allen Curnow, he tells us somewhat his everyplaceleap of inspiration. The theme of the verse form revolves nearly poetic inspiration, and how he is unable to remove inspiration. Allen Curnow uses a variety of stylistic devices to portray this. The title, Continuum, shows us that the problem Allen Curnow talks about, his lack of inspiration, is never ending and is continuing all(a) the time, i.e., it is continuous. The basic stanza signifies the outgrowth stage of poetic inspiration and also shows us Curnows unstable thoughts the roof falls back end, as he is unable to border poetry he is in a sense, rolling and falling all over the place so to speak.In the first gentle wind, the word moonshine is used as an image a symbol for Curnow. As the moon is unable to shine on its own (it has to draw its light and muscularity from the sun), just like that Curnow depend s on his piece to keep him going in life. The first stanza also tells the reader about the scene and time of the poem which is at night. The moon also evokes images of loneliness and a alone(p) state in that it is the only chic object in the night thrash about just like Curnow is the only (and hence lonely) person awake at night. The poem has no definite rhyme scheme, suggesting to us that the poet is knocking it difficult to express his thoughts, and he cannot tap into the world of imagination.The last line of the first stanza I am public lecture about myself. Is a clear line of his frustration and his inability to write. In the next stanza, Curnow is seeking imputeion with nature to find poetic inspiration. The line, Its not doable to repulse off to sleep, tells the reader that the poet is unable to sleep which shows that something is troubling him. He tries to convey that its as yobbo to get rid of his thoughts as it is to get rid off the planet. Curnow goes out u nshod, to rid himself of the human material and wants to connect with nature.

Marketing Plan: Product and Performance Essay

Executive SummaryMobility, latest trends and technologies are three most significant factors that customer seek today when they walk-in in an electronic item’s outlet. Years before the journey of technology started out from the calculator the most basic computer as we call it. Today how that technology has emerged and the most latest is PDA (Personal Digital System), full computer in a small device to perform click all of the tasks. New Nokia Mobile phone has all the features of a desktop computer, no need of a laptop.You get your product to begin with.The english major source in use during cricket matches, exercising in the morning and during traveling for work or school. 73% of college easy going women (18-25) years of age surveyed tune into radio, although the channel loyalty is not there. The most frequent listening occurs after dinner time.This is different from male portable radio listeners as the FM channels are replacing cassettes as a music source while driving, o ther survey shows that second one of the popular source of music are the FM stations, FM 89, 91 and 106.Finding the demographics of your target marketplace will permit you to good tailor the launch strategy to the folks.

180 million), 16.667% of Pakistanis are young. Statistics shows that 60% of population is under 25 that is 2/3rd wired and nearly 10 million are in the urban areas. GEN X and GEN Y is the most experienced  and accessed generation in the human history.A merchandise is a new product procured or produced by the business to meet with the requirements of the customer.Our Secondary objective is to make good profits and make few more products like this with working hand in hand with the fashion and our way would be walking extract from earrings to necklaces, bracelets and other fashion accessories.Marketing ResearchMethods of Data collection:Basically there are two methods of data collection:1) Primary Data2) Secondary DataPrimary Data Collection:Primary available Data is that data which is collected specifically for the project at hand. The primary data for our assignment resulted from the unstructured interviews that we conducted from different many friends and family members and also many strangers.Secondary Data Collection:Secondary Data is that data, which has already been collected for some other purpose but can be used as reference material.The aim is getting your product into the industry although delivery methods vary widely based on the product.

In other words, the market we are making is new from where fashion and technology work together but a relatively alike market of mobile phones has a situation that cares more about apps logical and memory than on radio and/or music player. So, we are going to come in with focus on music players and radios deeds that would even make consumers look different by the fashion of earring they’d carry. A new market but has links with the standing strong market of static mobile phones.The ProductIntroduction of product:Now days, mobility is becoming an important factor in electronic devices.A superb product isnt simple to define since itll mean things.Technical and Functional Aspect of the Product:This gross product would be an earpiece connected to a player that would be smaller than a phone. Both the devices would be connected via Bluetooth. Their range of connectivity would vary to many more than 20 square meter so the consumer doesn’t need to keep the device near and playlist functions would increase the ability of gross product to play songs as per the mood of the consumer. Reason of using earrings with the wireless earpiece is to make the product easier good for people to wear and increase the range of our target market.To start with, youre mindful of how much it costs to create your merchandise.

Issue: How to identify the potential outlets?Mission statement:â€Å"We are the followers of the latest trend we strongly believe that fashion develops, we provide the best and quality is never compromised. Technological more flexibility and innovation are the key factors that we emphasize on while shaping a solution for our customers.† Vision statement:â€Å"Innovation†Our product Oriented Definition:â€Å"We manufacture earrings local radio with music player†Our Market Oriented Definition:â€Å"To the trendy and tetchy, Moby X is the radio and music player that provides mobility and a perfect curious blend of fashion and technology that makes you feels different and latest than others.†Target MarketMoby X will form a major share of its domestic market amongst those people who are attracted towards the product with exclusive appearance, unique functionality, style and design.Describe the way your target marketplace free will get your merchandise and also how youll market your goods.The mini chip radio and music player in the earrings itself is fascinating and will communicate on its own towards the people who are engrossed through mini products.Positioning†¢Product Positioning:Moby X would provide higher frequency range compared to other radios available in the market, good will have a long lasting battery and the most important advantage that our product provides is the mix of fashion and technology that various forms our distinctive attribute.Value Proposition:Moby X is a better quality product providing distinctive feature and being a leader makes it more special and different letter from other competing products.  LAPCO using latest Japanese technologies is most reliable and durable.In the product description, you should explain what product or your service is, the particular thrust of apply your strategy and the strategies thatll be used to do your own objectives.

†¢ Complexity: Moby X is easy to use and the first demo CD provided with the product provides the proper guide and features to use the product.†¢ Divisibility: Moby X is an expensive product and initially no discounted rates can be offered.†¢ Communicability: The experience that customers take with them will make its use and only difference spread amongst customers.Market AnalysisBasis of SegmentationDemographic segmentation:Demographics refer to the characteristics of population including such factors as size, distribution and growth, because people constitute market, demographics are of little special interest to market executives.In the end, it is not mysterious and youll be able position to promote your company or to manage a person to deal with advertising for you once you understand how pieces fit together.Any one lying in the income bracket of Rs 50,000+ can afford this productPsychographic Segmentation:The psychographics of the Moby X can be analyzed by r eviewing the advertisement. The lifestyle shown in Moby X advertisements portray successful, sophisticated, professional women who are active energetic and full of life. Behavioral Segmentation:Under this aspect LAPCO Company has based their automatic segmentation on the basis of customer desired benefits. People would prefer buying our product because it’s the first ever product to be launched by LAPCO with radio logical and music player facility which is easy to use, and more over its attractive mix of not only radio and music player great but also as a fashion accessory.The plan has to be accessible to any employee at any given moment.

Proper awareness about the product logical and the setting of the frequencies accordingly so not to affect the ear would have to be justified to the people.Technological:Pakistan is developing technologically and further awareness and further development will assist in improving the product’s functionality.Competitor AssessmentCOMPETITOR ANALYSISMoby X is competing in portable media industry.Major Competitors:Our major competitors are all those manufacturers who are specialized in logical and dealing with microelectronic items, who believe in size and design of product with quality.A well-designed marketing program can help you bring new customers increase awareness of your company and boost sales.COMPETITIVE STRATEGIESDifferentiation:Moby X is an innovation in the arena of radios and all kinds of classical music players. It gives connectivity to the outside world in a way that adds value and beauty to the face.Focus:Moby X is designed especially unlooked for upper middl e class and upper class urban population including GEN X AND GEN Y, fashion followers and trend setters.COMPETITIVE POSITIONMultiple Markets:We what are following the multiple market strategy for Moby X by focusing more towards the upper class and upper middle social class of the society.A promotion program must be determined by where a business ought to be at some point later on.

Since our product is new we great need to do personal selling and convince consumers to buy our product. Then eventually as we gain a foot hold in the market we will have retailers selling our product.Marketing StrategyMARKETING MIXPRODUCT CLASSIFICATION:Moby X is broadly classified as consumer product and under this category we define it as a own specialty product because it is a perfect mix of style and technology. It involves strong brand preference and loyalty, special purchase efforts by consumers, little comparison of brands and low price sensitivity.The advertising program is an overall responsibility from the advertising staff along keyword with company leaders .It includes 3 years’ money back warranty and a pair of fabulous earrings along with the product. Customers are encouraged to fair share their views about the buying experience of the product and after sale experience through surveys conducted at the outlets. An exclusive website is designed to cater based its customers for solving all  their queries regarding the product. Online purchasing service is also available.Face it is a chore.

3 years (Limited) Warranty.Size – (1/3x 1/3 x 3/8) mm is the size of radio chip. 30 x 20 x 5 mm is the size of the earring. Weight – 1/2 oz is the low weight of the earring radio.Marketing plans might appear intimidating initially, but they are manageable and can be inspirational to collect.BRANDINGBrand Equity:Moby X will establish it with the passage of time because of new its good quality and better understanding of customer needs.Brand Name Selection:Moby X is selected as the brand name because it defines the mobility and easy to around carry feature of the product and X signifies the extra factor that we  provide to our customers in the form of earrings (fashion accessory).Brand Sponsorship:LAPCO is manufacturer’s brand.Brand Development:No extension.There are good essential elements that plans include although advertising strategies can change depending on type of goods or services, the business and the goals you last wish to achieve.

Free demo CD is also given. Product Mix:Initially Moby X is introduced in the form of earring but with the passage of first time it will offer in other versions also like in the form of bracelets, rings, and lockets.Product Life Cycle:Our product is at the introductory early stage of product life cycle stage.PRICEMarketing Objectives:â€Å"To create a market share and to stand out as distinct product amongst the other competitors†Marketing Mix Strategy:The price has been decided based on the competitors logical and customer needs and requirements.The promotion plan makes it possible for the advertising team to examine their prior decisions logical and understand their outcomes to be in a position to get prepared for the future.PRODUCT PRICING STRATEGYComparing competitor’s pricingCompetitorPriceSinclair XI Button RadioRs. 2304.93FM Mini Radios Rs.719.3500.PLACEMENTThe product would be sold through â€Å"Indirect Marketing Intermediary†. The product will be sold through push strategy that is product would be first distributed to the wholesalers and then to retailer. The retailers would assist in creating contact with the other retailers which would expand the network and add value.

Newspaper:Moby X is an expensive and new product. There is need to create awareness amongst people that such a product exists. ‘Dawn’ newspaper would be a better choice to advertise being one for the most popular newspapers in Pakistan. A full page would be dedicated to advertise the product providing  a detail know how of the features and distinctive attributes.Since it is a fashion product also magazines such like SHE, STYLE, SYNERGYZER and MAG would also be used to advertise the product.Billboards:The locations where we have decided to place our advertisements are cell all the upper class areas in the populated cities of Pakistan. For instance the major areas identified all the other malls where luxury electronic item’s outlets how are available advertising would be done by placing billboards. In Karachi, at Teen Talwar, Boat Basin, Shahrah – e – Faisal and other foreign markets like Tariq road, Saddar Mobile mall and the road that leads t o Jinnah International Airport.com that special offers all the latest songs.Sales Promotion:One free pair of earring apart from the one already provided in the package would be given with the product.Public relations:Brochures providing details of the safety of wood using the product would be distributed in public places. Articles about the working and flexibility in use would be published in a leading magazine to inform the public about the safety in using this product.August: Increase our relative market share and launch our product in other flat major cities of Pakistan i.e. Lahore, Islamabad.September: We will start an integrated internet campaign targeting young college students.